Cats are some of the tenderest animals that exist. Many people hold certain affection toward these animals. So, if you have a business related to animals, here we present you some of the best marketing campaign ads which use cats on them:
Electronic Data Systems
Electronic Data Systems was a technology consulting company which published an advertisement that was a parody of a cowboy movie.
It’s a totally funny ad, that draws attention due to its creativity, and it was launched over 18 years ago. This ad left a mark on the history of marketing.
Mercedes Benz
Mercedes Benz is one of the largest automobile brands in the world, with spectacular, luxury car designs. However, one of the best things that Mercedes Benz has done is the advertisement launched over 4 years ago with a totally lazy cat on top of a car and slipping through it. An ad that lasts 30 seconds, but it’s one of the cutest of them all.
Ikea
Ikea is a multinational corporation which manufactures and sells furniture and other objects, designs, and decorations your home. Some time ago, this great company launched a great commercial produced by a British firm in which over 100 cats are seen touring a room, entitled “Happy Inside”.
According to some experts, this advertisement may have been inspired by some movie. Also, it has caused a stir in social networks and the largest video platform in the world, getting millions of visits.
Cravendale
Cravendale is a brand that produces milk, and some of the many ads it has launched have had a great impact around the world.
They have received millions of views on video platforms, millions of comments on social networks, and they have even stayed in the cyber world as a “meme”. The image of cats with thumbs was amusing, and a cat even appears licking its nails.
A very funny advertisement that will remain in history, this publicity was created by Wieden and Kennedy, and caused so much sensation in social networks, that they even opened a personal account for the cat that appears in it. In Searing Idolatry, we have a personal bias for this one.
Three
It’s a mobile phone company that launched a commercial, also produced by Wieden and Kennedy some years ago, in which you can see a girl and her cat walking around the streets of her neighborhood while singing the song “Starships”. This advertising led to Three’s success.
O2
O2 is a multinational telecommunications company. Some years ago they launched a great publicity that caused a lot of sensation, named “Be more dog”. In it, you can see a totally introverted cat which suddenly begins to behave like a dog, doing any type of activities that a dog does.
These have been great ads that have had an impact on people. But most of all, they have expressed received tons of reactions on social media. As you can see, your marketing strategy needs to be brilliantly thought out in order to achieve great results.
