There are so many creative clothing brands that have become iconic, a reference in the world of fashion, which we couldn’t choose just one. The best of all is the advertising campaigns that are launched to announce the new collection that is coming. So, here we talk about some clothing and fashion ads that will make you feel inside a casino:
American Apparel
This is a brand that had a great reputation for a certain time. Thanks to the original advertising campaigns they launched, which were totally provocative, a little bit more realistic, and sensual. Sadly, it generated a wave of negative comments claiming that they objectified women among other problematic practices.
Abercrombie & Fitch
This brand has many years in the world of fashion. But in the 90s they gained recognition from the public when they launched the emblematic campaign in which a group of people posed in very simple white clothes, and the men didn’t even have shirts on.
In that time it caused a stir because negative conventional people considered it as exhibitionism and even pornography. The funny thing is that this advertisement is one of the best that exists to this current date, having a great impact and influencing black and white photos with little clothing.
Gucci
Gucci is one of the most famous and important brands in the world, and they have always been known as original and shameless.
Especially in 1990 when they surprised the world with an advertising campaign that was photographed by Mario Testino in which they even showed a woman’s pubic hair with a “G” on it (in reference to the brand’s initial). Said campaign was banned in many parts of the world.
Yves Saint Laurent
Saint Laurent is one of the most controversial brands in the world of fashion. The advertising campaign they launched in the 70s caused more excitement than anything when a totally naked man was used for the first time as the image of a campaign. It undoubtedly lots of criticism, but today it’s the inspiration for many photos.
Chanel No. 5
Chanel is another one of the most famous brands in the world, with many years in the market and being the most original.
They have also been very creative with their advertising campaigns. One of the best was the one they did almost 10 years ago with Audrey Tautou, or the one released in 2004 with Nicole Kidman when they started to use long videos (3 min.) as an advertising campaign.
Marc Jacobs
Marc Jacobs is an emblematic designer who has launched great creations and designs that will remain in history. Especially one of them, made with the photographer Juergen Teller, with a totally original effect for its time (2002), but very copied on Instagram nowadays.
In Searing Idolatry, we understand that some of these brands became successful due to the originality of their ads, getting too much people’s attention in the process. These are some of the most brilliant campaigns of all time, which have remained as legends and examples of great advertising campaigns in the world of fashion.
